This new Shrek-themed promotion, focusing on the great taste and appeal of fruits and vegetables, reflects McDonald's ongoing commitment to kids and families and making these foods fun for kids to eat. We anticipate the response to our Happy Meal choice items such as Apple Dippers and low-fat milk jugs will be greater than ever." "Now he's back, with his famous friends, to help us communicate the great taste and fun of these foods in new and even more impactful ways. "Three years ago Shrek helped us launch our biggest worldwide promotion of fruit, vegetables and dairy," said Dean Barrett, senior vice president, McDonald's global marketing. on May 14 and followed by an international roll-out throughout the summer. The Shrek fun continues in a worldwide promotion for all ages, launching in the U.S. Thanks to all the families who attended our Shrek HouseParty.OAK BROOK, IL-(Marketwire - May 13, 2010) - McDonald's ( NYSE: MCD) today announced it has teamed up with DreamWorks Animation for the final chapter of the adventures of the green ogre and his friends in "Shrek Forever After™." Shrek, Donkey and Puss In Boots encourage kids to "Shrek Out" their Happy Meals around the world with menu options like fruits, vegetables, low-fat dairy and fruit juices. More details and screenshots regarding Shrek Forever After for the Wii to follow in a separate post!
HAPPY MEAL SHREK GAME HOW TO
The game is similar in style to How to Train Your Dragon and as I mentioned, was easy enough for even the three year old guest to play. Miss M said, “Some kids got upset about not getting their first choice.” Sorry, but you can’t have two of a given character. You can pick from the characters – Shrek, Donkey, Fiona and Puss in boots.įrom 1-4 players all play at same time helping each other out. “It’s easy to change characters by pressing C” I grabbed Miss M afterwards for some Shrek Forever After Wii details… I grabbed a few photos during the chaos but getting the kids to answer questions during the party was impossible. The food went quickly and when the kids were filled up, they were invited to select a Fun Box from the stack.Īfter dinner, some of the kids played with their new Shrek McDonald’s Happy Meal toys and watches while others returned to Shrek Forever After for the Wii. When DH arrived with the McNuggets, we served up Ogre helpings for all the kids. To supplement the nuggets, we opted for potato chips and apple juice rather than take the chance of the fries not staying perfectly fresh all the way home. We had contacted McDonald’s ahead of time and arranged for our super-huge order of McNuggets. On the upstairs TV, Shrek the Third was playing for anyone who wanted a refresher before seeing the upcoming final movie. The game supports four players and kids from age 3 up to…ummm… more than 40, took turns playing. The kids were invited to head to the basement to play Shrek Forever After for the Wii while DH headed off to pick up fresh McNuggets from our local McDonald’s.
Waiting for them was a stack of the new McNuggets of Fun Pack boxes which we had filled with the Happy Meal toys and watches along with some door prize coupons Multiple kids and their moms (plus two daring dads) made it to the party. We proceeded to invite several friends (and their parents) over for an evening of all things Shrek. As a bonus, I’ve been working with Mom Central on a Shrek Forever After video game blog tour so we had additional Shrek gear to make the party extra fun, including a Shrek Mad Libs book, a Shrek Forever After story book and of course, Activision’s Shrek Forever After for the Wii! It was a joint project to promote the crossover marketing of Shrek Forever After and McDonald’s McNuggets. HouseParty sent me a box filled with Shrek Happy Meal Toys and watches, Shrek the Third DVD, 2 collectible Shrek glasses from McDonald’s, Shrek themed plates, napkins and cups, and a gift card for McDonald’s McNuggets.
HAPPY MEAL SHREK GAME FREE
I’m a huge fan of getting things for free… But getting free stuff to share with friends is even better.Īnd that is just what inspired our recent SHREKtacular party.
HAPPY MEAL SHREK GAME FULL
Select a hostess, ship her a box full of promotional products and supplies then ask her to invite friends over to share it with. Since that time, other companies have expanded on the practice. When I started, it essentially harnessed the positive attributes of that concept, repackaging it into a very effective marketing tool. In 2003, I started ‘working’ with BzzAgent. Have a bad experience and you’ll tell 10.
Most adults are familiar with the concept of word-of-mouth marketing… You, know… Have a good experience with a product/restaurant and you’ll tell one person.